Communications Lead Job

Date: Jun 19, 2019

Location: Makati, 0, PH

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Requisition ID: EXT000401

Overall Objectives:




This
position performs MSD's public affairs function (internal/external) by building
awareness and enhancing reputation of MSD in the Philippines (corporate
communications) and by enhancing visibility of key product growth drivers
(therapeutic communications) in the public.



 



 



Key Responsibilities



 



External Communications:



 



                   
Develop
corporate branding strategy to drive positive coverage and enhance reputation
of MSD in the Philippines as a partner of choice of targeted stakeholders,
including but not limited to media, government, trade, industry, medical
community, etc.



                   
Map
and establish trusted business relationships with key influencers in the
traditional and digital media platforms, cognizant of ethical engagement
practices, to have MSD as top of mind and credible partner on delivery of
updated and relevant health information



                   
Create
an integrated communications plan, harping on MSD’s innovation, culture and
partnership programs for access, alliance and corporate responsibility



                   
Lead
local issues and incidents (communications) management plan development and
cascade



 



Therapeutic  Communications



 



                   
Support
commercial and customer solutions teams in integrating sound, balanced and
ethically-compliant communications strategy in the development of marketing
plans



                   
Create
opportunities and drive positive media coverage of MSD's priority disease areas
and key brands by developing and implementing a comprehensive public relations
plan, particularly with respect to digitally-focused campaigns



 



Internal
Communications



 



                   
Lead
development of  a comprehensive strategy
for continuous, effective and relevant communications to employees focused on
business integration, change management and employee engagement



                   
Develop,
integrate manage tools and systems for employee communication, closely working
with human resources, IT and digital teams



                   
Serve
as the point of contact and direct responsible individual for liaison to
regional and global stakeholders for internal campaigns in MSD



 



Communications Capabilities



 



                   
Identify
gaps in communications capabilities and processes and develop and implement a
program to enhance the communications capabilities of MSD and its employees.



                   
Provide
communications leadership and strategic counsel to the country leadership team
to contribute to supporting an aligned, constructive culture



                   
Stay
across competitor movements by monitoring press releases, advertising and
publicity campaigns



                   
Stay
across local and industry media for articles relating to the pharmaceutical
industry and issues affecting MSD and/or its products and act upon releases
accordingly



                   
Lead
for 3P contracting and management of media/PR agency, as required

Qualifications

Qualifications:



 



                   
Bachelor’s
degree in communications / journalism / business administration other science
or business related courses



                   
Around
10 years’ experience in a professional communications or public relations role



                   
Experience
of the healthcare industry preferred



                   
Knowledge
of the access and policy environment in the Philippines



                   
Proven
track record of success in handling the media, including digital media



                   
Experience
in agency management



                   
Experience
in issues management, solid crisis-management skills in developing content
rapidly  and aligning communication
across the company and stakeholders



                   
Experience
with campaign management and working with senior executives



 



 



Personal Attributes
Relevant to the Position



 



                   
Positive,
energetic attitude with a desire to learn quickly and deliver results



                   
Well-developed
networking skills and ability to build strong relationships with journalists
and stakeholders



                   
Interpersonal
effectiveness, particularly in working productively under pressure with peers
and customers



                   
Highly
committed



                   
Personally
persuasive



                   
Of
impeccable integrity



                   
Calm
under pressure



                   
A
collaborator



                   
A
strong communicator




Job: External/Reputation/Social Media
Other Locations:
Employee Status: Regular
Travel:
Number of Openings: 1
Shift (if applicable):
Hazardous Materials:
Company Trade Name: MSD


Job Segment: Communications, Medical, Marketing Communications, Change Management, Pharmaceutical, Marketing, Healthcare, Management, Science

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